Collection: Pureology

Pureology

If you’ve coloured your hair, you already know the struggle - finding products that actually keep it healthy and vibrant.

That’s where Pureology shines. This cult-favourite, 100% vegan brand was built around colour care, creating rich, concentrated formulas that gently cleanse, hydrate and strengthen your hair without stripping away your tone (or your shine).

Every bottle is sulphate-free and packed with good stuff - like jojoba, green tea, and sage - to nourish your hair from root to tip. Pureology’s famous AntiFade Complex helps your colour stay bold and bright for longer, while their signature lightweight, creamy textures make even the driest or most fragile hair feel soft again.

Salon-Quality Results, Made Easy

Pureology’s ranges are designed to meet your hair where it’s at because no two heads of hair are the same.

• Hydrate delivers that deep, moisturised feeling that thirsty hair lives for.
• Strength Cure rebuilds and fortifies hair that’s been damaged from colouring, heat styling or, let’s be honest, life.
• Smooth Perfection tames frizz and keeps things sleek, even in humidity.

Every formula is gentle, concentrated and salon-grade - so you get professional results at home, no appointment needed.

Why We Love Pureology

• 100% vegan, cruelty-free and sulphate-free.
• Serious colour protection that actually lasts.
• Lightweight, concentrated formulas - a little goes a long way.
• Made for every hair type: colour-treated, natural, fine, curly or thick.
• Fast NZ delivery, free shipping $75+, and the best prices around - every day’s a sale at Holy Grail.

Shop Pureology at Holy Grail

At Holy Grail Haircare, we’ve got the full Pureology lineup ready to ship straight to your door. No matter if you’re all about colour care, hydration, repair or shine, these products are made to bring your hair back to life - and keep it that way.