Pureology Strength Cure Superfood Treatment

Strength from within – for hair that’s been through the wringer.

If your hair’s feeling weak, brittle, or just plain tired after colouring, bleaching or heat styling, Pureology’s Strength Cure Superfood Treatment is here to rebuild it. This protein-packed mask uses goji berry extract and olive oil to restore strength, add softness, and help protect against future breakage – all without weighing your hair down.

It’s a powerhouse treatment that smells as good as it works, and it’s totally safe for coloured or lightened hair.
Why You'll Love It:

• Strengthens from the inside out: Rebuilds and reinforces damaged hair
• Goji berry & olive oil: Nourish, protect, and promote hair health
• Helps reduce breakage: Ideal for bleached, fragile or chemically treated hair
• Vegan, sulphate-free & colour-safe: Gentle on colour, tough on damage
• Lightweight, creamy texture: Doesn’t leave hair feeling heavy or coated

Who Is This For?

Ideal for weak, damaged or over-processed hair that needs serious TLC. If your strands feel like they’re on the verge of snapping, this is your repair ritual.

How To Use:

Apply to clean, damp hair after shampooing. Work through mid-lengths and ends, leave on for 5–10 minutes, then rinse thoroughly. Use weekly or as needed to restore strength and softness.

Why Choose Pureology?

Pureology’s Strength Cure range is all about helping damaged hair bounce back. With vegan formulas and salon-quality results, this superfood treatment delivers visible repair without compromise – just stronger, healthier hair.