Shampoo / Hair Need / Anti Yellow/Brass

At Holy Grail Haircare, we understand how frustrating it can be when your beautiful blonde, silver, or even brown hair starts to develop unwanted yellow or brassy tones. That’s why we’ve curated a selection of the best anti-yellow and brass shampoos to help you maintain that perfect colour between salon visits. Whether you’re looking for a powerful toner for blonde hair or a gentle shampoo to keep your silver locks bright, we’ve got you covered.

30% OFF

Invigo Blonde Recharge Cool Shampoo [250ml]

~~$38.00~~ $26.60

25% OFF

Fudge Clean Blonde Damage Rewind Shampoo [250ml]

~~$35.00~~ $26.25

25% OFF

Fudge Clean Blonde Violet-Toning Shampoo [250ml]

~~$31.00~~ $23.25

25% OFF

Fudge Everyday Clean Blonde Shampoo [250ml]

~~$31.00~~ $23.25

25% OFF

Jeval Insanely Cool Intense Silver Shampoo [1Ltr]

~~$54.45~~ $40.84

Out Of Stock

25% OFF

Jeval Insanely Cool Intense Silver Shampoo [400ml]

~~$33.30~~ $24.98

25% OFF

Jeval The Purple Stuff Blonde Shampoo [1Ltr]

~~$50.00~~ $37.50

Out Of Stock

25% OFF

Jeval The Purple Stuff Blonde Shampoo [400ml]

~~$33.30~~ $24.98

25% OFF

Joico Blonde Life Brightening Shampoo [300ml]

~~$44.50~~ $33.38

25% OFF

Joico Blonde Life Violet Shampoo [300ml]

~~$44.50~~ $33.38

25% OFF

Serie Expert Silver Shampoo [300ml]

~~$43.50~~ $32.63

25% OFF

Biolage Colorlast Purple Shampoo [400ml]

~~$42.00~~ $31.50

25% OFF

Matrix Brass Off Shampoo [1Ltr]

~~$68.00~~ $51.00

25% OFF

Matrix So Silver Color Obsessed Shampoo [1Ltr]

~~$68.00~~ $51.00

25% OFF

Matrix So Silver Color Obsessed Shampoo [300ml]

~~$35.50~~ $26.63

25% OFF

Matrix TR Brass Off Shampoo [300ml]

~~$35.50~~ $26.63

25% OFF

Moroccanoil Blonde Perfecting Purple Shampoo [200ml]

~~$53.95~~ $40.45

25% OFF

NAK Blonde Plus Shampoo [375ml]

~~$35.45~~ $26.59

25% OFF

NAK Blonde Shampoo [375ml]

~~$35.45~~ $26.59

25% OFF

NAK Platinum Blonde Anti-Yellow Shampoo [375ml]

~~$37.95~~ $28.46

25% OFF

NAK Rose Blonde Shampoo [375ml]

~~$37.95~~ $28.46

25% OFF

Olaplex No.4-P Blonde Enhancer Toning Shampoo [250ml]

~~$60.00~~ $45.00

25% OFF

Pureology Strength Cure Blonde Shampoo [266ml]

~~$60.50~~ $45.38

25% OFF

RPR Brighten My Blonde Shampoo [1Ltr]

~~$43.85~~ $32.90

Shop Toning Shampoos at Holy Grail Haircare

As New Zealand’s trusted online retailer for salon-quality haircare products, Holy Grail Haircare offers a wide range of anti-yellow and brass toning shampoos to suit every hair type and colour. Whether you’re battling brassiness or just want to keep your cool, you can count on us for the best products at the best prices. Plus, enjoy fast nationwide shipping, free delivery on orders over $75, and convenient payment options like AfterPay and card payments.

Why Use Anti-Yellow or Brass Shampoos?

Brassiness and yellowing can happen to anyone, whether your hair is coloured or natural. Factors like sun exposure, hard water, and even pollution can turn your cool tones warm and leave your hair looking dull. That’s where our hair toner shampoos come in. These shampoos, often infused with purple or blue pigments, work by neutralising those unwanted warm tones, helping you maintain the vibrant, cool colour you love.

For Blondes: Keep Your Cool

Blonde hair, especially ash or grey blonde, is particularly prone to yellowing. Our range of anti-yellow shampoos is specially formulated to tackle these issues head-on. Products like the Fudge Clean Blonde Violet-Toning Shampoo and the Jeval Insanely Cool Shampoo are packed with powerful pigments that counteract brassiness, leaving your hair bright and fresh.

For Brunettes: Tone Down the Warmth

Brunettes can also struggle with unwanted warm tones, especially if you’ve lightened your hair. Blue toners, like the Matrix Brass Off Shampoo, are designed to neutralise orange and red tones, keeping your brown hair looking rich and cool. It’s the perfect solution for brunettes who want to maintain their colour without the brassy undertones.

For Silvers & Greys: Stay Shining

Silver and grey hair can develop a yellow tint over time, which can be frustrating when you’re aiming for a cool, sophisticated look. Our selection of anti-yellow shampoos, like the Jeval Insanely Cool Shampoo and the De Lorenzo Blonde Platinum Shampoo, helps keep your silver strands shining bright by removing those unwanted yellow tones.

FAQs

Do I need purple shampoo and conditioner?
Yes, using both purple shampoo and conditioner can help maintain the toning effects. The shampoo neutralises unwanted yellow or brassy tones, while the conditioner ensures your hair stays soft, hydrated, and vibrant.

Does leaving purple shampoo in your hair tone it?
Leaving purple shampoo in your hair for a few extra minutes can enhance its toning effect. However, be careful not to leave it on too long, as this can sometimes result in a violet tint, especially on very light hair.

Can I use a toning shampoo on brown hair?
Yes, anti-yellow toning shampoos can be used on brown hair, especially if your hair has been lightened or has warm undertones that you want to neutralise. Blue-toned shampoos are particularly effective for toning down orange or red hues in brown hair.

How often should I use my toning shampoo?
The frequency of use depends on your hair type and how much toning you need. Typically, using an anti-yellow shampoo once or twice a week is sufficient to maintain the desired tone. Overuse can sometimes lead to a purple or blue tint, so it’s best to start with less frequent use and adjust as needed. Remember to follow up with the matching conditioner for best results!

What's the difference between purple and blue shampoo?
Purple shampoo is designed to neutralise yellow tones, making it ideal for blonde, silver, or grey hair. Blue shampoo, on the other hand, targets orange and red tones, making it better suited for brunettes who want to cool down warm undertones in their hair.