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OLALPLEX

Repair, Protect & Strengthen Hair

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Olaplex shampoos, conditioners, treatments & styling products

Olaplex stands as a groundbreaking innovation in the world of haircare, revolutionizing the way we approach chemical treatments and everyday hair maintenance. Esteemed by top hairstylists and beloved by clients worldwide, this unique bond-building treatment works at the molecular level to seek out and repair the broken bonds in our hair caused by chemical, thermal, and mechanical stress. With its patent-pending technology, Olaplex ensures that hair remains resilient, strong, and radiant, making it an indispensable tool for those in pursuit of luscious locks and hair health.

How does Olaplex work?

All hair types (natural, curly, fine, straight, etc.) derive most of their integrity from healthy, properly paired, disulfide bonds. When hair is damaged via thermal, chemical, mechanical or environmental factors, these disulfide bonds are broken apart resulting in single sulfur hydrogen bonds.

What happens after a disulfide bond breaks? There are two reactions that can take place. The first reaction is that the single sulfur hydrogen component pairs with a single oxygen molecule. This makes a perfect pair with no further damage taking place.

The second reaction is where damage occurs. A single sulfur hydrogen molecule will pair with three oxygen molecules creating S03, or what is known as a sulfate group. The protonated sulfate is known as Cysteic Acid. Cysteic acid then eats the protein out of the hair.

In the case of chemical services, OLAPLEX works by pairing with the single sulfur hydrogen bond faster than the three oxygen molecules can.

What are bonds?

Disulfide bonds are in all three main parts of the hair:

  • Cuticle • Cortex • Medulla (if the hair has one)

Most people think about how Keratin (proteins) make up the hair, forming polypeptide bonds (long chains) that are kept in alignment by hydrogen, salt and disulfide bonds.

The overall internal structure resembles ladders that have been twisted into a shape resembling a multi-fiber cable called microfibrils. These then combine to form macrofibrils which are contained in the cortex. These “cables” stay in alignment, resisting twisting and bending, as a result of disulfide bonds. They are held together in the cortex with a microcellular cement that also contains an abundance of disulfide bonds.

All hair contains millions of disulfide bonds which give the hair its structure, strength and stability. When all the bonds, especially the disulfide bonds, are intact and in alignment, you have healthy, beautiful, shiny, touchable hair. When disulfide bonds are broken, it results in damage. Hair is damaged daily. Split ends, frizz, lackluster Color, thinning and dryness can all be related to broken disulfide bonds.

Who is Olaplex for?

OLAPLEX is beneficial for all hair types. Whether your hair is Color Treated, Texture Treated, Virgin or anything in between, it is damaged on a daily basis. OLAPLEX assists in both preventing that damage and repairing it, returning the hair to a virgin like state. OLAPLEX is compatible with all manufacturers chemical service products. Your hair is an investment, and the only accessory that you never take off. In fact, it’s the only thing short of plastic surgery that can change the way you feel about yourself. Everyone wants beautiful, healthy, manageable shiny hair and with OLAPLEX, that can become a reality!

Virgin Hair

OLAPLEX is great for virgin hair. It helps to repair existing damage while protecting it from thermal, mechanical and environmental damage. OLAPLEX strengthens and prepares the hair for future services.

Colour Treated Hair

OLAPLEX can be mixed into all Colors and Lighteners to lessen the damage caused by these services. OLAPLEX is also used to maintain and repair Color Treated hair for healthy, beautiful looking hair.

Curly & Naturally Textured Hair

OLAPLEX rebuilds, restructures and improves moisture retention to curls that have lost their shape. OLAPLEX infuses curly hair with added moisture and condition for beautiful bouncy, resilient curls. Fragile curly hair has more lightening and chemical service options when OLAPLEX is used.

Straight hair

OLAPLEX will strengthen straight hair, improving manageability, movement and shine. The condition of the hair won’t be compromised using thermal styling options such as curling irons, hot rollers, etc. when the hair is treated prior with OLAPLEX.

Texture Services (Permanent Waxes, Relaxers, Thermal Straightening/ Reconditioning

OLAPLEX helps to maintain the integrity of the hair before, during and after all texture services. Texture services last longer, and the hair stays in better condition when OLAPLEX is used correctly. Damage-free Color and Lightening Services performed after any texture service are possible when properly using them with OLAPLEX.

Extensions

OLAPLEX can be used on all 100% human hair extensions. Some extensions have a Keratin coating on them which can sometimes act as a barrier to the OLAPLEX Treatment. Extensions sometimes are treated with textile dyes which can lead to unpredictable results with Color or lightening. With any type of glued in or taped in extensions, we recommend keeping OLAPLEX off those areas to avoid possibly loosening them. When in doubt, always perform a Strand Test on extensions as results may vary.

Shop & Learn About Olaplex Below

Olaplex No.0 Intense Bond Building Treatment [155ml]

Olaplex No.0 primes, repairs, strengthens and protects all hair types

Use as the first step in a two-part system with No.3 (sold separately) Hair Perfector

Strengthens and repairs all types of damaged hair* Scientifically proven to make hair 3 times stronger & 68% more repaired when used in the two-part system. Colour-safe, PH balanced & cruelty free. Free from parabens, sulphates, phosphates, phthalates, gluten & nuts Directions

Apply No.0 to DRY hair, fully saturating each section and leave to process for 10 minutes. DO NOT RINSE. Apply No.3 Hair Perfector (sold separately) over the top of No.0. Comb through to evenly distribute product. Leave in for a minimum of 10 minutes. Rinse, shampoo & condition. For best results, use No.4 shampoo & No.5 conditioner. Use the two-part system once or two to three time a week for damaged hair.

Olaplex No.3 Hair Perfector Treatment [100ml]

Olaplex No.3 is the first step in repairing damaged and maintaining hair bonds at home

Formulated with OLAPLEX Bond Building chemistry Cross-links and repairs broken bonds to restore the hair's integrity Maintains strong, healthy hair with or without the salon service Prepares hair for a colour change and makes colour last longer Suitable for all hair types; especially chemically treated hair Vegan, Colour Safe, PH Balanced and Cruelty-Free. Free from Parabens, Sulphates, Phosphates, Gluten and Nuts Directions

Apply a generous amount of No.3 to damp, towel dried hair and work through. If your hair has product buildup such as oil or silicone, it is best to do a light shampoo first. Damp, towel dried hair is recommended to help conserve product Process for a minimum of 10 minutes or more. You can leave it in longer if desired. Rinse, for a maximum result we recommend shampooing with No.4 shampoo and condition with No.5

Olaplex No.4 Bond Maintenance Shampoo [250ml]

Olaplex No.4 is an everyday shampoo for all hair types

No.4 contains a single active ingredient, Bis-Aminopropyl Diglycol Dimaleate which will help repair bonds as well as gently cleanse

Imparts moisture, strength and manageability with every wash. Adds incredible shine and manageability Suitable for all hair types; especially chemically treated hair Vegan, Colour Safe, PH Balanced and Cruelty-Free Free from Parabens, Sulphates, Phosphates, Gluten and Nuts Never tested on animals. Directions

Use everytime you shampoo or after rinsing No.3 Hair Perfector from hair Apply a small amount of Olaplex shampoo, it is highly concentrated. Lather and rinse off. Follow with No.5 Bond Maintenance Conditioner

Olaplex No.4-P Blonde Enhancer Toning Shampoo [250ml]

** Blonde Enhancer Toning Shampoo, for salon & on-going home maintenance**

Highly concentrated purple shampoo cleanses, tones, and repairs while keeping hair hydrated from roots to ends

New formula designed to neutralise unwanted warmth between salon visits Restores internal strength and moisture levels Adds incredible shine and manageability Suitable for all hair types; especially chemically treated hair Suitable for blondes, balayage, grey and white hair Vegan, colour safe, pH balanced and cruelty-free Free from parabens, sulphates, phosphates, gluten and nuts Use

Apply to wet hair, lather fully, and let process. When 2-3 times per week or as often as needed to neutralize unwanted brassiness.

Olaplex No.5 Bond Maintenance Conditioner [250ml]

No.5 Conditioner is formulated for everyday use

Contains the single active ingredient, Bis-Aminopropyl Diglycol Dimaleate for continued bond repair at-home or in-salon

For all hair types: especially chemically treated hair to restore Repairs and hydrates without excessive weight Eliminates damage, frizz and flyaways for strong, healthy, shiny hair. Vegan, Colour Safe, PH Balanced and Cruelty-Free Never tested on animals. Directions

Apply Olaplex Conditioner after you have shampooed and leave on for 3-5 minutes

Olaplex No.6 Bond Smoother [100ml]

Proven technology that repairs and strengthens all hair types

Olaplex No.6 is a Leave-In reparative styling creme

Eliminates frizz Hydrates Protects all hair types Fermented Oils nourish while offering anti-ageing benefits Speeds up blow dry times while smoothing Vegan, colour safe, pH balanced and cruelty-free Free from parabens, sulphates, phosphates, gluten and nuts Direction

Start with a pea-sized amount, applied to damp or dry hair. Comb through and style as desired. Tip Mix a pea-size amount of No.6 with 2-3 drops of No.7 for incredible smoothness & shine.

Olaplex No.7 Bonding Oil [30ml]

Olaplex has created a first-of-its-kind, highly-concentrated, nearly weightless reparative styling oil

Repairs, strengthens and hydrates all hair types. Dramatically increases, shine, softness & colour vibrancy. Reduces fly-aways and frizz Shortens drying time Softens & Detangles UV Protection No Residue Vegan, colour safe, pH balanced and cruelty-free Free from parabens, sulphates, phosphates, gluten and nuts Directions

To dispense. Remove cap. Turn bottle upside down and gentle tap index finger on the bottom of bottle to dispense a metered drop. Apply a small amount to damp or dry hair, style as desired.

Olaplex No.8 Bond Intense Moisture Mask [100ml]

Infused with patented Olaplex Bond Building technology

Concentrated 4-in1 reparative mask adds shine & body for all hair types

Enhances shine and body Infuses moisture into damaged, dry hair Dramatically smooths and softens Features an airless pump for measured dosing Vegan, cruelty free and colour safe Made without sulphates, phthalates, parabens or gluten Directions

Apply to clean, damp hair mid-length to ends. Use sparingly on the roots Work through with fingers. Leave on for 10 minutes Rinse fully and style as usual. Use weekly for best results TIP For deepest repair possible at home. Use with No.0 Intensive Bond Building Hair Treatment + No.3 Hair Perfector once a week or as needed.

Olaplex No.9 Bond Protector Serum [90ml]

Nº.9 Bond Protector Nourishing Hair Serum Seeing dull hair, tangles, or poor style retention? These could be signs of pollution or heat damage

Protect your hair from daily damage with this weightless, leave-in, silicone-free hair serum Shield hair from pollution for 48 hours and provide heat protection up to 450°F (232°C). With antioxidant-rich Red Algae Extract and scientifically proven OLAPLEX® Bond Building Technology™. Visible Hair Benefits

Satin shine & softness Style memory & bounceback curls Anti-tangle & anti-static Paraben Free - Sulphate Free - Vegan Gluten Free - Cruelty Free PH Balanced - Nut Free

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